OBJECTIVES
Who are we?
NiMRA is an association with over 80 registered agencies and 300 individuals and we are still counting. All professionals registered with NiMRA are exposed to a variety of opportunities to network with stakeholders and to stay in tune with the trends and developments in the field of market, social and opinion research through regular webinars, conferences, and hands-on opportunities.
Excellence
NiMRA drives exceptional performance through high standards, precision, and quality in our work. We foster continuous improvement at all levels.
Integrity
We uphold the highest ethical standards, transparency, and honesty in our research practices, interactions, and decision-making processes. Our members are committed to maintaining the trust and confidence of clients, stakeholders, and the public.
Collaboration
We believe in the power of collective progress. We encourage active collaboration, knowledge sharing, and mutual support among our members, stakeholders, and partners.
Innovation
We empower members to explore new ideas, methodologies, and technologies, enabling them to stay ahead of the curve and shape the future of research.
BENEFITS
What you stand to gain as a member
UPGRADE SKILLS & KNOWLEDGE
Professional Training is always available. Members can additionally take advantage of the periodic Webinars to learn about latest trends and technologies as shared by industry experts.
INSPIRE CONFIDENCE
The Association’s articulate Code of Practice provides reference for ethical practice, self-regulation and protection against malpractices and bad actors. Member adherence inspires confidence in Clients.
KEEP UP WITH INDUSTRY NEWS
The Association’s articulate Code of Practice provides reference for ethical practice, self-regulation and protection against malpractices and bad actors. Member adherence inspires confidence in Clients.
What we do
We support professionals within the data, research and insights industry in Nigeria.

- Highest technical standards
- Networking with peers and thought leaders
- National and/or international legislation.
- Exclusive training, webinars, and events
- Collaboration and knowledge sharing
- Professional Membership
We are deeply committed to advancing the research profession in Nigeria. Our mission is to provide a supportive framework for research and insight practitioners, enabling them to excel in their roles and contribute to the industry’s growth.
We offer opportunities for meaningful business networking and collaboration, empowering research practitioners to excel in their fields.
Our Partners



Top resources from us

NiMRA Webinar Series- August Edition (Download recording)

Guideline on Processing Secondary Data for Research

World Research Codes and Guidelines
Frequently Asked Questions
Here are our most frequently asked questions